Creative Production Lead

Creative Production Lead

Company: Redstar International Limited (Home & Beyond)

Location: Nairobi, Kenya

Job Type: Full-time

Reports To: Head of Marketing

Role Overview

As the Creative Production Lead, you are the strategic eye and hands-on creator for our internal studio. This is a hybrid role where you will concept, design, shoot, and execute the visual assets that bring our brand to life. You will manage the production workflow while directly creating high-end content. Your mission is to ensure all visual assets across our social media, print layouts, and physical stores, website—are premium, on-brand, and delivered on schedule.

Key Responsibilities

1. Content Ideation & Video Production

·        Multi-Channel Creation: Brainstorm, script, and shoot engaging videos (Instagram Reels, TikToks, LinkedIn Videos) and high-quality imagery.

·        On-the-Fly Concepts: Constantly scan the retail floor for new arrivals and trends, instantly spinning them into creative content ideas and executing them.

·        Copywriting: Write compelling captions, hooks, and on-screen text optimized for digital engagement.

2. Graphic Design & Marketing Collaterals

·        Digital Layouts: Design high-end web banners, email marketing graphics, social media grids, stories, and carousel posts.

·        Print & In-Store Collaterals: Create physical marketing assets including brand brochures, product catalogues, point-of-sale signs, promotional banners, and window graphics.

·        Brand Guardrails: Protect the Home & Beyond identity, ensuring premium, cohesive typography, colours, and layouts across all digital and print mediums.

3. In-Store Logistics, Styling, & Pipeline Management

·        Hands-on Merchandising: Map out regular in-store shoot schedules, using inventory straight from the shop floor to style aspirational room setups and tablescapes.

·        Workflow & Timelines: Backward-engineer production schedules from the retail calendar to ensure everything from daily social posts to OOH billboards is ready ahead of schedule.

·        Post-Production & DAM: Direct the editing, color-correcting, and asset archiving systems so the wider marketing team can access content instantly.

·        Vendor & Budget Oversight: Manage the creative production budget and coordinate with external printing houses and freelance talent when scaling up for large campaigns.

Required Experience & Skills

·        Experience: 2+ years of content creation, graphic design, or creative production experience (retail, e-commerce, or agency background preferred).

·        The Hybrid Skillset: A portfolio proving you can both design high-end layouts (brochures, web banners, print graphics) and physically capture/edit digital media (photo, video, set styling).

·        Tools of the Trade: Fluency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign, Lightroom) and/or Canva, alongside mobile video editing apps (CapCut).

·        Platform & Print Native: Deep knowledge of social media video formats alongside a solid understanding of physical print, brochure layout, and billboard specifications.

What We Offer

·        A full-time position within a rapidly expanding retail company in Nairobi.

·        A dynamic, collaborative, and highly creative work environment where your direct visual output and structural impact will actively shape the brand's identity.

·        Competitive salary and growth opportunities.

How to Apply

Please submit your CV and a link to your portfolio/showreel (showcasing graphic design, web banners, print brochures, and video content you shot/edited) to design@homeandbeyond.co.ke